A little joy today.
A book to read. A snack to share. Spending means choosing something to enjoy or use now.
A children's book in development
A small coin.
A big
conversation.
Ten coins. A world of choices. A story to explore together.
For children and their grown-ups, we're creating an illustrated adventure about spending, saving, and what investing can help make possible.
Meet the ideaMade for curious minds, ages 6–10.
The idea behind the story
Money has more
than one job.
Some choices are about today. Some are about later. All of them give us something to talk about.
Something for later.
Keeping money for another day makes room for plans, surprises, and things worth waiting for.
Part of a possibility.
Investing in a business can mean owning a small part of it. You may share in its success—and you can lose money if things go badly.
A story first
Wonder, laughter,
and a few good questions.
We're developing a picture book that opens a conversation about money through a child's choices and adventures.
The first book is still taking shape. Short explainers and activities are part of our plans, too. We'll share them here as they're ready.
Follow our progressFor the grown-ups
Start with
one question.
“What would you do
with ten coins?”
Ask someone you love. Listen to their reasons.
There's no single right answer.